People Tree are 'Keane' on These T-shirts
Fairtrade fashion brand, People Tree, briefed design agency 999 to design a t-shirt that took inspiration from the cover of Keane’s Perfect Symmetry album. The t-shirts are to be merchandised by the pop band, through their website www.keanemusic.com in time for its tour of Japan.
Apparently the band was consulted by People Tree and commented highly on the t-shirts especially the use of coloured stitching. The t-shirts reflect the energy of the band and its current direction.
999 have previously designed People Tree’s menswear collection and are looking to complete an autumn-winter collection for launch in September.
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