The Pie Factory Gets a Rebrand
The Pie Factory, part of the MediaCity UK (MCUK) family, who produce TV and film productions in the North West, have been rebranded.
The Pie Factory wanted to blend in with the MCUK identity yet still hold its own distinctive look and feel.
The Manchester based design agency Drum Beat were assigned to complete the rebrand and have now designed a new brochure to promote the facilities at MediaCity UK.
The new brochure is in the style of a manual and incorporates pie shaped die-cuts as a viewfinder showcasing the facilities available. The combination of paper stocks creates a visual balance between the industrial setting and the studios cutting edge facilities. Alongside the new brochure, stationery and identity guidelines have also been produced.
The Pie Factory, formerly known as the Freshbake Pie Production Factory has long been the location for production facilities, sound stages and production offices for TV and film. The Royle Family and Sunshine being a couple of the big name TV shows to its credit.
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Refreshing an identity can be a great way of reestablishing your company or business in its sector or marketplace. It is especially important when introducing new services or products and can be leverage for attracting new clients and customers. If you would like some more information on how Touch Marketing & Design can help you create the perfect identity for your business then why not give us a call on 01254 602260.

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