It's Snow Joke!

Family broadcasters Dan, Jon and Peter Snow are posing in their pants in support of Prostate Cancer Awareness Month. The campaign, which will run in M&S stores, is part of the retailer’s partnership with the Prostate Cancer Foundation. The campaign intends to highlight the increased chance for a man to develop prostate cancer if a close relative has been diagnosed.

It's Snow Joke

Every year in the UK 35,000 men are diagnosed with the disease and one man dies every hour as a result. M&S will donate 10 per cent from the sale of the Autograph range of men’s underwear to the charity during the first two weeks of March. Trolley tokens and pin badges bearing the charity’s blue man emblem will also be on sale in store for suggested donations of £1 and £2.

This campaign, obviously on a large scale, shows how collaborating brands together can do well for a greater cause. It is true also those campaigns involving branding merchandise can really get a message across. Every brand, whether retail, charity or other, needs exposure and branded merchandise or promotional products is a great way to get your message across.

Working with our chosen charity, Macmillian Cancer Support, we have found just that. Recognised brand tie-ins / endorsements and promotional items are two of the key things that have really helped increase exposure and in turn helped to raise additional funds for a deserving and worthwhile charity.

Time or Money – it Doesn't Matter as Long as You Give it to Charity!

In the current economic climate, a recent report has revealed that while consumers are cutting back on giving money to charities, they are still willing to donate their time. In a recent national survey, around 60 per cent of people said they would prefer to donate their time to charities rather than cash.

Charity Support

People are cutting back on charity donations as they tighten their belts but volunteering your time and support can be valued just as much as your money.

At Touch Marketing & Design we provide our time and marketing and design experience to our chosen charity, Macmillan Cancer Support.

Macmillan relies on voluntary donations for 99 per cent of their income and they couldn’t provide their vital services without the people who support them.

For more information about the help Macmillan Cancer Support offer for details of how you can help, please visit: www.macmillan.org.uk.