Imperial War Museum Campaign
The Imperial War Museum North in Manchester has a new exhibition, Captured: The Extraordinary Life of Prisoners of War. This is the Salford Quays based museum’s major exhibition for 2009.
The exhibition itself shows what everyday life for soldiers and civilians captured in conflicts in Europe and the Far East. Visitors will also discover true stories about legends like The Great Escape.
The exhibition advertising, deigned by a Cheshire based agency Wonder Assocites, uses contemporary illustration and typography that depicts the dramatic moment of being captured. The use of colour and style reflects propaganda posters from around this time also. Other marketing material has been created including invites for previews; outdoor campaigns, online and press advertising, promotional print, direct mail featuring a limited edition escape glider and in-venue promotions.
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If you have an up and coming event that you wish to advertise then Touch Marketing & Design can help you. We can help with promotion using various marketing materials including advertising, direct mail campaigns and email marketing. We can also design your invitations, tickets, venue promotions, menus and much more to ensure your event is succesful memorable. If you would like more information on our event management services then please visit our website at www.touchmarketing.co.uk or call us on 01254 602260.
New Website 'Steels' the Limelight!
Touch Marketing & Design website design team have launched a brand new website for AP Steel who are one of the UK’s leading suppliers of high grade structural steel.
The modern, stylish and simple-to-use site is packed with a wealth of information about the company and the products and services provided, making the site highly effective in both look and function.
Invaluable
Ensuring that the site is kept up-to-date with all the latest news, industry developments and a host of useful information, AP Steel are keen to develop the site as an invaluable online resource for existing and potential customers alike.
AP Steel, who enlisted the skills of marketing and design agency Touch Marketing & Design for the project, are delighted with the results.
Speaking of the launch AP Steel General Manager Richard Searle said “we believe that our new website will become a vital tool in developing our profile, maintaining strong communication links with our existing customers, as well as providing potential customers with all the information they need about us and our wide range of products”.
Features
The site has a wide range of special features including an extensive products section, gallery, news, links and special industry tools as well as a useful downloads section. The site also encourages visitors to signup for regular email updates.
Find out how our website design services can really help your business. From a simple brochure site to a fully interactive ecommerce websites to enable you to sell online, our cost-effective solutions and fast turnaround will ensure you make the most of your web presence. Please visit www.touchmarketing.co.uk for more details.
Marketing activity increase in spite of the gloomy climate
Despite a 12 per cent drop in marketing spend, direct marketing activity increased in 2008. Although traditional direct mail and door-to-door marketing has been over taken by email and online marketing, activity in both fields are on the up.
The increase in volume but the decrease in spend is due to the inexpensive cost of online and electronic campaign marketing and businesses looking around for a better deal.
2008 has seen business cut spending in all areas due to the global financial instability. Only 7 per cent of companies reported an increase in budgeted spend compared to 49 per cent reporting a decrease.
As companies keep a tight hold of their finances it is a great time to get ahead of your competition. Whether you are a small company with a tight budget or an established corporation with larger marketing budgets, online marketing can be a relatively inexpensive yet powerful marketing tool. In these torrid financial times it is the right time to get your name, products and services out there and when things begin to grow again, you’ll be right at the top of your customer’s minds.
At Touch Marketing & Design, we can help you make the most of your print and online marketing without breaking the bank. If you would like more information on our marketing services then please visit the Touch Marketing & Design website.





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